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A weekly read on the signals shaping social, decoded from the comment section - brought to you by Siftsy.

Featured

What's next for the comment section?

Feb 25, 2026

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6 min read

What's next for the comment section?

Here are our 2026 predictions 🔮

Brett Dashevsky
Amy Watts
Brett Dashevsky, +1

Articles

What went wrong with Instagram's rebrand announcement

Aug 26, 2026

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3 min read

What went wrong with Instagram's rebrand announcement

5.1K comments, analyzed

Brett Dashevsky
Amy Watts
Brett Dashevsky, +1
Your best product insights are hiding in plain sight

Aug 19, 2026

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4 min read

Your best product insights are hiding in plain sight

Right underneath every post you publish

Brett Dashevsky
Amy Watts
Brett Dashevsky, +1
In the comments with: Ariel Leavitt

Aug 12, 2026

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3 min read

In the comments with: Ariel Leavitt

On fandom, fan theories, and what Live Nation is watching for

Brett Dashevsky
Amy Watts
Brett Dashevsky, +1
You've been reading the wrong comment sections

Aug 5, 2026

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3 min read

You've been reading the wrong comment sections

What social teams are missing outside their own channels

Brett Dashevsky
Amy Watts
Brett Dashevsky, +1
The comment section *is* the content

Jul 29, 2026

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3 min read

The comment section *is* the content

Why the second feed underneath every post is the most underused asset in social

Brett Dashevsky
Amy Watts
Brett Dashevsky, +1
Are comment sections the new outbound channel?

Jul 22, 2026

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3 min read

Are comment sections the new outbound channel?

How brands are building equity in threads they don't even own

Brett Dashevsky
Amy Watts
Brett Dashevsky, +1
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The Signal

A weekly read on what audiences are really saying, and the signals shaping social beneath the surface.

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