Archive | The Signal

CEOs, burgers, and comment sections

Mar 11, 2026

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7 min read

CEOs, burgers, and comment sections

How the McDonald's Big Arch video played out in the comments 🍔

Brett Dashevsky, +1

Comment sections aren't free ad space

Mar 4, 2026

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5 min read

Comment sections aren't free ad space

How brands can show up the right way 💬

Brett Dashevsky, +1

What's next for the comment section?

Feb 25, 2026

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6 min read

What's next for the comment section?

Here are our 2026 predictions 🔮

Brett Dashevsky, +1